Writing: Editorial for DZine
I was asked to write an article for Tapjoy’s bi-annual creative review magazine. This publication was distributed internally and to our client base to create buzz in the community and showcase major wins from the past two quarters. My article discusses the rise of experiential advertising, citing research around how people use their mobile devices and the type of content they consume. I also designed the layout for the piece. You can read the full article below, or click here to download the PDF.